Best Use Of Video
Hungry Horse was highly commended by the judges for their widespread, international, national and regional Glitter Gravy campaign. This comprised of a user-generated style video which was shared across social media and press, showcasing their new glitter gravy.
The video gained over 45 million organic video views on social media and was shared by the likes of Unilad, VT, Mashable and MTV to name a few. Hailed as a success, the glitter gravy was later rolled out across the whole estate for Christmas 2018.