Sophie Herbert oversees the Marketing for rockin’ Belushi's bars and award-winning St Christopher's party hostels across Europe. Sophie started her career working in cocktail bars during her time at Bath University, going on to travel Asia while working in backpacker bars and hostels. She then Joined Europe's Famous Hostels co-ordinating their marketing and later came to Beds and Bars 6 years ago on a marketing internship in Paris. She has worked her way up to Marketing Director in 2018. Sophie was the mastermind behind our award-winning Belushi’s Dugout Sports Bar in London Bridge, a concept that has proved a massive success over the past year. Sophie has brought innovation, modernisation and new implementations to the company’s marketing team to further increase its success.