Mark McCulloch, one of the leading Food, Drink & Hospitality brand & marketing minds in the world. An extension of the tigerbond family, having worked together on many projects over the last few years notably Buzzworks Holdings and the industry recruitment campaign, Hospitality Rising. A fellow Scot (Kilwinning, Ayrshire), Mark has over 20 years Brand, Marketing, Digital and Social Media experience holding senior and board level positions at at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. His experience also includes Dishoom, BrewDog, Costa, Roadchef, Nestle, Red Carnation Hotels, Ibis, Brighton Fringe, Bill’s, Rosa’s Thai, Holiday Extras, Buzzworks, Fourth, Vanarama, SSP. Mark now lives and works by the sea in Brighton, England but has clients all over the world.
After leaving Pret in 2013, Mark co-founded multi-award winning Brand & Marketing agency WE ARE Spectacular in 2012 which is still going strong today but now works solo as a consultant, NED and advisor to Premium brands in hospitality, tech and B2B with his consultancy Supersonic Inc.
Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his hugely successful Mark McC Supersonic Hospitality Marketing Podcast. Mark’s podcast has been downloaded over 100,000 times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community.
Mark is also the Campaign Director for Hospitality Rising which is an Army Be The Best style campaign but for hospitality to help solve the hospitality recruitment crisis forever. He was acknowledged for his tireless work to improve the perception of working in hospitality by receiving the Casual Dining Awards Special Award which is only the third time this has even been awarded.