Jayson Perfect
Chief Operating Officer at Butcombe
Bio
Jayson first ran restaurants in South Africa before relocating to the UK where he joined Fullers, spending an exciting 14 yrs progressing from pub management into multi-site operations management. He then moved on to be the Tenanted Trade Director at Palmers Brewery before joining Butcombe Group in March 2017 as Managing Director, Pubs & Inns, with a particular focus on future strategy, pub acquisitions and growth.
During this time, Jayson has played a leading role in the substantial expansion of the business including the acquisition of 21 pubs from Wadworth in 2020 and a merger with Cirrus Inns in December 2022. As a result, Butcombe Pubs & Inns is now one of the leading premium accommodation providers in the South of England.
Now Chief Operating Officer and leading the overall operations of the wider business including brewing, distribution, tenanted and managed divisions, Jayson has overseen the development and successful launch of Butcombe’s premier collection – Butcombe Boutique Inns while continuing to drive innovation of the brewing business and championing the infamous ‘Original’ now the South West No,1 selling real ale.
