Originally from Estonia, Heleri has lived in seven countries and holds a Bachelor’s Degree from New York University in Economics and Business, as well as an executive MBA in Hospitality Administration from École Hôtelière de Lausanne (EHL) in Switzerland. After leading Puccini Group’s growth in EMEA for two years, she has partnered with Think Hospitality to deliver on F&B strategy projects helping brands and owners assess the market, find the right concept positioning and/or operator & chef for the properties. Her portfolio includes the likes of Accor, Hilton, Kempinski, EC4 Hotels, SuperCity Group and Marriott.