Joining TikTok in 2020, Hakim is the head of Apps & Software accounts at TikTok, where he supports brands such as Uber, JustEat & Deliveroo with their marketing campaigns on the platform. He is responsible for helping these food delivery marketplaces succeed on the platform. Prior to joining TikTok, Hakim was at Meta in their Global Business Group supporting brands with their marketing efforts on the platform. Outside of work, Hakim is an avid football, Tennis and F1 fan.

Check out Hakim's session at RMI 2023 HERE.